12 Most Important (Not So Business) Business Books

12 Most Important (Not So Business) Business Books

I started reading when I was four and I never looked back. I read. I read a lot. Some people dream about being trapped in Harrods or Trader Joe’s; I fantasize about being stranded in the Library of Congress with over 32 million volumes at my disposal.

For this 12Most post, I turned my chair around and looked at my bookcases. What pages mean the most to me? Which books have guided and assisted me? I went to the shelves and collected twelve.

Books will always be my world. I’ve recently fallen in love with Kobo, Kindle, and iBooks. Thanks to them, my world became much easier to carry!

Here, I name just a few in no significant order. Some will be very familiar and some perhaps newly introduced. I hope you’ll find one that intrigues you.

1. The Tao of Pooh

Benjamin Hoff: This delightful book, and the subsequent volume, The Te of Piglet, introduce the concepts of Taoism through the eyes of A.A. Milne’s soulful residents of the 100 Acre Wood. Hoff skillfully introduces the wisdom inherent in Taoism and its abiding applications to empathy and success in business and in life.

2. What Do You Care What Other People Think

Richard Feynman: Feynman, a Nobel Prize winning physicist, gives so much of himself in this book. This is a man who exemplifies leadership; he would not give in to ‘GroupThink’ and, by refusing, saved lives.

3. A Sand County Almanac

Aldo Leopold: I was introduced to Leopold in my recent Environmental Stewardship course. He helped me to better appreciate our economy’s intimate connection with our environment. We cannot consider the ‘earth’ as commodity – rather, we have much to learn in order to understand its intrinsic value.

4. The Road Less Traveled

M. Scott Peck: One of the most difficult issues leaders face is solving problems. The best leaders assess and confront problems, realizing that all difficulties involve personalities. Peck’s book enlightens by teaching resolution through understanding. Every leader who truly wants to appreciate those whom they lead must read this.

5. The Art of War

Sun Tzu: It may seem cliché to include this ancient text. I read it for the first time when I was in High School. The strategies are timeless. The message: victory with honour and profit with ethics are within every leader.

6. The Tao of Wu

The RZA: Whasup? Represent! The Wu-Tang Clan is the most famous martial art rap group. Robert Fitzgerald Diggs made a deal with the Wu-Tang Clan: “Give me five years”. They did and he delivered. In this book, the RZA shares the journey, the struggle, and the enlightenment that brought about the fruition of his promise. If you intend to succeed, the RZA has a torch to light your way.

7. Freakonomics

Stephen D. Levitt & Stephen J. Dubner: These are two rogues I’ve never been happier to meet. If you’ve never heard of this book, I hope your cave is – at the very least – dry and comfy. Some say they turned economics on its head but I would say they ‘Everyman’d’ it. These guys define education through storytelling.

8. Horse: How the Horse Has Shaped Civilization

J. Edward Chamberlin: Disparate elements work to shape society and often, in our ‘tech’ world, we forget what came before. Chamberlin beautifully illustrates how horses helped to shape the economy we know, and attempt to thrive in, today.

9. E=mc2

David Bodanis: This is the biography of the world’s most famous equation. I was once asked, “Which person would you most want to meet and what would you ask them?” My answer: Albert Einstein and “Could you run that by me again?” This book is a love story; a mesmerizing account of one man’s passion to learn, to discover, and to deliver his truth.

10. The World in Six Songs

Daniel J. Levitin: Open yourself up to dance, sing out loud, or curl up on a bus with your iPod. Levitin explores the meaning of Six Songs; how they have influenced and communicated. His insights guide understanding of human nature and introduce leaders to elements they may have overlooked or misunderstood.

11. A Short History of Progress

Ronald Wright: History repeats. And the adage maintains – we never learn. Or can we? In spite of our 21st century Tech Revolution, civilization has driven this road many times. Wright introduces the possibility that outcomes may be malleable with understanding, insight, and courage.

12. The Seven Spiritual Laws of Success

Deepak Chopra: This book will fit in your back pocket but explodes with wisdom. The inimitable Chopra distills the natural laws, which govern us, to help us understand our true nature and guide us to success and abundance.

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Tobey Deys

http://tobeydeys.com/

With an eclectic background in photography, sales & marketing, Tobey Deys is a lover of smart thoughts, snowboarder crazy for diamonds and powder, gourmet gourmand, rider of horses & road bikes, and Social Media junkie. She also spends time growing websites that help communities: click2cause.com facilitates online fundraising and freshradius.com opens the world to the Locavore movement. Tobey is currently developing a platform to help SMB get found online in Local Search. New to blogging and loving it, she shares some of the stuff in her head here - tobeydeys.com. She's the only Tobey Deys on this planet. That doesn't make her special ~ it's just true.

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21 comments
ossiegrimm
ossiegrimm

@12Most. If one read all these he-she would not need to take a traditional MBA but would need a CBU MBA(CED) to succeed in the real world.

gwenm4
gwenm4

What a great list! Thank you for sharing. Some of my favorites are listed here (Tao of Pooh being a huge one), but I would like to add:

- A new Earth by Eckhart Tolle

- Everything is Illuminated by Jonathan Safran Foer

- The Last Lecture by Randy Pausch

Dhara Mistry
Dhara Mistry moderator like.author.displayName 1 Like

Thanks for sharing this. Can I add one more to the list? I love Kevin Kelley's New Rules for New Economy. His ideas on freemium and networked economy are very interesting and so true!

westfallonline
westfallonline

Robert Pirsig, for a moment of "Zen" - great choice, Sean. I haven't read that one in years, glad you mentioned it. And I'll check out "The River Why" - sounds interesting

This comment has been deleted

TobeyDeys
TobeyDeys

@deleted_91832_Sean McGinnis The River Why is a great book - it has been ... decades? since I've read it - thank YOU for reminding me. Funny that you mentioned Zen & AMM. It's sitting on a shelf right behind me; another I have to read again!

qstreet
qstreet like.author.displayName like.author.displayName 2 Like

I read the Road Less Traveled when I was 21 and it changed the direction of my life - the Tao of Pooh is right up there - I think I read one book about every 5 years that is so poignant - capable of setting my direction with more intention, understanding and determination - appreciate a list that allows me to revisit those that have made a difference and possibly try something new... Thanks for your post...

danielnewmanUV
danielnewmanUV like.author.displayName 1 Like

Tobey - This is a great list. And I must confess, I read a lot of books and now I have found a dozen more that I will have to take the time to read.

I always felt books like "How to Win Friends and Influence People," or "The Seven Habits" sort of fit into the grey area between business and life.

In the case of many of these books it is about doing things in life that transcend into the business world.

Keep up the great work and we love the great content you always bring to 12most.

TobeyDeys
TobeyDeys like.author.displayName 1 Like

@danielnewmanUV Thank Daniel - Seven Habits is certainly definitive and I like that the content is so actionable. It's sitting next to "The Art of Happiness at Work" by HH Dalai Lama (two more to crack open again!)

And thank you - it's an honour to contribute and be in such distinguished company :-)

samfiorella
samfiorella like.author.displayName like.author.displayName like.author.displayName like.author.displayName like.author.displayName 5 Like

Great post Tobey - thanks for sharing.

My I suggest a book that should be regular reading for business execs and sales people alike?

Dr Suess' Green Eggs & Ham. It speaks to a successful person's persistence & belief in their product and themselves.

TobeyDeys
TobeyDeys like.author.displayName 1 Like

@samfiorella Brilliant, Sam (I-Am) ;-) What a cool observation! Like so many of Dr Seuss' books, its message is heartfelt and succinct. (I used it to convince my kids to try new foods!)

JosephGier
JosephGier

Great list Tobey . I have read most of these and they represent a selection for an extremely well rounded executive; embracing a wide range of disciplines such as creativity and creative thought, history, economics and strategy and tactics. In addition, I think your selections really represent a school of thought and philosophy that I personally embrace. I have my favorites a couple of my favorites you might consider in your own literary travels

1) "The Reinvention of Work" by Matthew Fox

2) "Imagining the future" & "Massive Change" Bruce Mau

3) "Reimagine" by Tom Peters

4) "Leadership" by James Macgregor Burns

Great list I look forward to seeing more post!

JosephGier
JosephGier like.author.displayName like.author.displayName 2 Like

More Posts!! and more cowbell

westfallonline
westfallonline

Great list with some terrific titles! I find that I'm drawn to books with titles that make me say, "I want THAT!". An unusual title that fits this bill is "You Can Have What You Want" by Michael Neill, published by Hay House. Neill isn't a business writer - his subject is personal effectiveness, and I have always appreciated his style and approach. His latest is called "Supercoach" and has helped me a lot with my own clients.

TobeyDeys
TobeyDeys

@westfallonline Thank you, Chris ... so many great books. I agree that any words that help us grow as individuals will help us grow in business. I will definitely be checking out Michael Neill!

joebertino
joebertino like.author.displayName 1 Like

I've read The Tao of Wu, awesome book. RZA is one of my favorite artists of all-time. I'm definitely striving for that 36th chamber.

I've been dying to read something, anything by Richard Feynman for a while now, so I'll definitely check out #2.

I've listed my 3 favorite books below. Thanks for sharing!

1) A million miles in a thousand years - Daniel Miller

2) A heartbreaking work of staggering genius - Dave Eggers

3) The Tender Bar - J. R. Moehringer

TobeyDeys
TobeyDeys like.author.displayName 1 Like

@joebertino Hey Joe - I was floored by the power in the RZA's book. He has such vision and drive; so enlightened. Richard Feynman has been a mentor to me since I was in grade eight! if you can, find Feynman's Lost Lecture. I would also recommend 'The Pleasure of Finding Things Out'. (If he were still with us, I would read his grocery list!)

Dave Eggers' book is brilliant: have you read 'You Shall Know our Velocity'? Thank you for your additions - off to Kindle I go :-)

joebertino
joebertino like.author.displayName 1 Like

@TobeyDeys Yes, "enlightened" is exactly how I would describe RZA. I'm a huge fan of Wu-Tang and it's pretty obvious that without their fearless leader the group would've fallen apart. I recently read Jay-Z's 'Decoded,' expecting a similarly introspective narrative, but it became very clear that no one in the rap game has the same depth of knowledge as RZA. Under his guidance, what the boys from Staten Island were able to accomplish is nothing short of remarkable.

I will absolutely check out Feynman. I've heard rave reviews about his work.

And yes, 'You shall know...' and 'heartbreaking work' were two huge sources of motivation for me when I decided to move out west. Now that I'm in SF I try to frequent his pirate store from time to time to pick up some McSweeney's novels and the occasional eyepatch.

TobeyDeys
TobeyDeys like.author.displayName 1 Like

@joebertino Sick to meet another who gets RZA - respect! Connected with you on Twitter - look forward to knowing you!

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