12 Most Charitable Ways To Spend Black Friday

12 Most Charitable Ways To Spend Black Friday

Ah, the holiday season. When does it start now? October 15th? It seems like the first Lexus commercials, where the car appears in the driveway with a giant bow around it, appear earlier and earlier every year.

But is this really what the holiday season is about?

Over the weekend, there was a story on CBS Sunday Morning about a small town in Georgia where the average household income *was* $80,000. Now, many of those same households are going to Atlanta Falcons charity Thanksgiving food hand-outs and are reliant on food stamps. In a world where so many are suffering and where the protective net around all of us seems to be rather thin, maybe this holiday season could focus on giving more than buying.

Just in time for the holidays, Paul and Peggy let me run with this slot for a Social Good post every week. With that in mind, here are 12 ideas for how you could do something a little different on Black Friday. Instead of buying your family lots of new electronics for Christmas, maybe one of these activities could take center stage.

1. Volunteer at a food bank

As you read this, my belly is very likely taking up half of my parents’ house, stuffed with stuffing, among other things. Maybe you are reading this while comfortably scratching your belly too. But there are a lot of people who can’t even approach the luxury of a Thanksgiving feast. A dinner that makes them full would be feast enough. Why not go volunteer at a food bank for a few hours on Friday to help those less fortunate get that full and thankful feeling?

2. Dedicate a percentage of what you’d normally spend on gifts to a charity

Increasingly, people are making gifts to charities and dedicating those gifts to loved ones. Does your uncle really need a 7th digital camera? They’re going out of style anyway. Why not dedicate a gift to the American Cancer Society in his name to dedicate his beating Prostate Cancer? Or maybe for that friend of yours you could donate some money to the World Wildlife Fund in honor of the pet she lost. Consider how much you were going to spend on “stuff” and see how much of that could be allocated somewhere else.

3. Have a food and crafting party

Are you into crafting? This could be a question for men and women. The holiday season is a great time to put on holiday movies and make things for charities – they need countless items, from toys that could be crafted for kids to socks that could be knit with love. If you have a lot of beginning knitters and crocheters in your life, teach them how to make 12×12 squares and donate those to Warm Up America. Provide food, your favorite holiday movies, and enjoy each others’ company while working on behalf of others.

4. Compete for that big ticket item on behalf of a charity

If you really love the deal-grabbing competition of Black Friday, maybe consider getting your family to go all in on getting a big ticket item that would make a local charity cry for joy. For example, maybe there’s a shelter for kids that would go crazy over a new TV and a Wii. Maybe a food bank could use a microwave or a new coffee pot. Check out wish lists and see what the needs are you – you might be surprised at what charities are going without and how easy it might be, with all of those deals, to give them exactly what they need.

5. Create gift baskets for our deployed soldiers

Few times are probably harder for a soldier than the holidays when they are far from home. To make that time a little easier, why not send them some items that will help them pass the time or even call home? Here is a great list of items for soldiers in Iraq and Afghanistan. How many good deals could you get on this stuff on Black Friday?

6. Pool resources to make a soldier’s family’s wish come true

You know all of those holiday movies where a miracle happens beyond belief? You have a chance to make that a reality for a soldier and his or her family. Why not get your family and friends together on Friday and check out Operation Home Front, where soldiers and their families ask for help that they desperately need.

7. Make a Toys for Tots run

If you want to battle the fury of the crowds at places like Toys ‘R Us, why not bring the whole family along with a list of toys you want to donate to Toys for Tots? Those barrels are going to be everywhere, waiting to get filled. It’s an easy way to make a child’s holiday better.

8. Buy the unglamorous stuff that no one wants to donate

What are some of the items the homeless need most? Socks and underwear. You won’t see donations of this kind of stuff on Oprah. It’s not glamorous or fun. But boy is it needed. You could hit a store on Black Friday and really make people think you’re a scrooge when you go to the counter with nothing but socks and underwear, but you’ll know you’re making a difference!

9. Adopt a pet

Well this would make everyone in the family overjoyed I’m sure, but maybe, instead of putting that new Golden Retriever under the Christmas tree you could head on over to an animal shelter and adopt a pet who needs a forever home. Animals need help too!

10. Adopt a family

Look up your local chapter of the Salvation Army and see if they offer an “adopt a family” program. How this works depends on where you are but it’s a great way to make a big and personal impact on a family’s holiday season.

11. Visit Make a Wish and share your favorite stories with your social network

Feel like using social media on Black Friday? Why not go to Make A Wish, check out the stories, and write up a post that links to the stories that you think you and your network could help with, even if it’s just one. Write up a post, share it, and see what you and your social media community can do.

12. Start your own holiday cause

Of course, nothing is in the way of you starting your own holiday charity effort, whether it’s something very local or something you feel could change the world. Start up a hashtag on Twitter, write a post, start a Facebook causes page, and see what you can accomplish. Every little thing helps!

What other charitable ideas do you have for Black Friday? I’d love to hear them!

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Margie Clayman

http://www.margieclayman.com/

Marjorie Clayman (@margieclayman) is the Director of Client Development at her family's 58-year-old marketing firm, Clayman Advertising, Inc. Margie is the resident blogger at www.margieclayman.com and is the resident librarian at www.thebloglibrary.com. Margie's writing has been featured on pushingsocial.com, problogger.net, convinceandconvert.com, and dannybrown.me. Margie has recently published an e-book called The ABC’s of Marketing Myths. Margie is still not used to talking about herself in the third person but is working on it.

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14 comments
saving4someday
saving4someday

Margie, great suggestions and not just for Black Friday. One of the program's my daughter is involved with is collecting (new) socks and specifically asked for Men's socks in black as well as casual white. We often forget that many will need to look for a job and dressing properly can be a challenge on the best of days so for those needed some assistance it's the basics that are most needed.

Thanks for sharing. And much gratitude to Paul and Peg for opening this space up for Social Good!

margieclayman
margieclayman

@saving4someday Thanks Sara! Yeah, Peggy and Paul rock like that :)

Professional dress is a great way to end the horrible catch-22 people find themselves in. They can't get a job because they can't get the clothing they need to dress the part, and they can't get the clothing because they don't have a job. If we can intercede there, we can make a world of difference for that person.

dbvickery
dbvickery

Very nice, Margie. We are big fans of Operation Christmas Child, and we tend to send gifts to the kids we sponsor through Compassion International. It definitely helps keep the season in perspective when you look at the world through the less fortunate's eyes.

ThinDifference
ThinDifference

Excellent suggestions, Margie! Helping others is such an essential choice to make in our lives, and we need to make it during the holidays and beyond... It doesn't need to be complex. As several things in your list suggest, it can be simple, powerful acts we can take to make a difference. Thanks for the resourceful ideas to do something more this holiday season. Jon

margieclayman
margieclayman

@ThinDifference You said a very important thing there, Jon. It doesn't have to be saving the world in the Hollywood movie kind of way. It can be doing a thing that seems really small but has a major impact. As long as it does good, does it matter how big the deed is? I don't think so.

Thanks for your comment!

NancyD68
NancyD68

Another thing to do is buy locally. I try to support as many local businesses as I can. By using the merchants here in my town for as much as I possibly can, I show them that I care that they stay in business,and it is another way to give back too.

dabarlow
dabarlow

Terrific list and doing for others. To me that is what it's all about! #8 hit home for me! I support a Battered Women's Shelter. They get a lot of toys, clothing etc that they use. What they do need and not usually donated, are the daily basics, e.g. shampoo/cream rinse, combs/brushes, soap, toothbrush, toothpaste, TP, paper towels, dish soap, new undies..... Thank You for keeping "Giving" in the forefront!

BruceSallan
BruceSallan

Margie, doing for others is the BEST thing we can do over the hoildays. Teaching our kids "charity" is soooo very important. As we celebrate Hannukah, it is a perfect opportunity to teach kids to "spend" some of the eight days/nights giving to others rather than eight self-indulgent nights! That includes giving to mom and dad, too! Of course, one night the "gifts" are for charities of each boy's choice. It's become a valued tradition. Now that they're older, it seems to have lapsed some and I'm glad you're reminding us that "need" never lapses...and more so these days, sadly!

margieclayman
margieclayman

@BruceSallan Very well said, Bruce. It seems like this year, more than in the past, the time is right to alter our focus if and when we can to helping others. At a time of celebration, why not try to make sure other people can celebrate too, even if they've fallen on hard times? Makes sense to me anyway :)

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