12 Most Effective Secret Weapons for Content Management
A recent change to Google’s search algorithm rewarding “freshness” makes it crucial to update your website’s content frequently.You have to crank out content for your Facebook fan page and tweets. Your blog is a website too, and it needs new, relevant content. Add to that the e-news campaign coming up that will tie them all together. Yikes! How do you slay the ever-hungry content monster?
Here are 12 free tools to help you stay alive in 2012.
Organize all the blogs you subscribe to into an attractive, magazine-style format, and it syncs up with your Google Reader feed.
‘Collect, highlight, then remember:’ Bookmark your favorites, probably more intuitively than your browser does it.
3. Google Alerts
Get the latest news on any subject you follow, gathered for you in one neat little email plopped into your inbox however often you choose.
Capture screen images, make notes on them, save them and share them by simply grabbing the little half-moon that lives at the top of your screen. (Be sure to follow copyright and fair-use laws.)
Jing also lets you make little videos, with voice narration, of whatever you’re doing on your screen…instant videos.
Get your own channel, publish your videos—screencasts, too—and add music from a large free library.
7. Email Analytics
You can track the most popular subjects in your newsletters if you use a professional email platform Who clicked on what is your best indicator of what people are engaged with. Write more about that.
Create e-books from many types of original documents, in minutes, and link to them or make them available by registration.
Generate random numbers to help pick contest entrants. You’ll use it.
Park your audio files here and link to them. Free.
Start a blog—business or personal—with absolutely no technical skills needed. You can even make your posts via email. It doesn’t get any easier than this.
Gather your thoughts for new subjects and get input on them from your circle of trusted business buddies.
Whew! Now you are armed with what you need to generate ideas for original content and to share online gems with your audience, on any platform. Did I miss your favorite? Please let us know what they are.
Featured image licensed via Stock.Xchng.