12 Most Holy Commandments of Community Management

12 Most Holy Commandments of Community Management

Shortly after the Social God freed the business people out of the slavery grip of traditional marketing, they traveled through the WWW and various social networks until they found and camped out in front of Mount Facebook. There God met and spoke with the people, telling them why he had rescued them from marketing faxes and direct mail.

For the Social God had chosen these people to be made into a holy nation of Community Managers, his treasured possession. One day the Social God presented one of these managers the first part of his new system of laws for his people — the 12 Most Holy Commandments of Community Management. These summarized the absolutes of spiritual and moral living that he intended for his people.

And the Social Media God spoke all these words, saying:

I am the Internet thy God, which have brought thee out of the land Web 1.0, out of the house of one-way broadcast advertising.

1. Thou Shalt Feed Your Community, Not Your Ego

2. Thou Shalt Recognize Followers with Gratitude

3. Thou Shalt Share Content Useful to the Community

4. Thou Shalt Not Moderate Comments

5. Thou Shalt Post Community Rules

6. Thou Shalt be Transparent in all Decisions

7. Thou Shalt Not Feed the Trolls

8. Thou Shalt Not Sell

9. Thou Shalt Converse and Not Broadcast

10. Thou Shalt Crowdsource Ideas

11. Thou Shalt Respond to All Queries Quickly

12. Thou Shalt Listen Before Speaking

So it is written, So it shall be done.

Featured image licensed via Stock.Xchng.

Sam Fiorella

http://www.senseiwisdom.com/

Sam Fiorella is a globetrotting interactive marketing strategist who has earned his stripes over the past 20 years in senior management roles with corporate sales &marketing teams as well as consulting for more than 30 marketing agencies. Sam’s experience with over 1600 Interactive projects during the past 15 years spans the government, finance & insurance, manufacturing, national retail and travel/tourism sectors. Currently, Sam is the Chief Strategy Sensei at Sensei Marketing, where he is charged with strategic campaign guidance and marketing technology development that power the Sensei Customer Lifecycle Methodology. Sam is a respected blogger and popular keynote speaker on marketing, branding and social media communications having presented at more than 200 conferences in the past 2 years. Follow Sam on Twitter or Connect with him on LinkedIn.

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17 comments
Obyektifku
Obyektifku

Hi, thanks you so much for your information. Good article n I agrre full...

 

Salam:

Obyektif Cyber Magazine

(obyektif.com)

 

dbvickery
dbvickery

Thou Shalt Converse and Thou Shalt Listen Before Speaking - love it! Shame we can't smack the trolls on occasion, don't you agree?

NoirBlancDesign
NoirBlancDesign

Great post!  As a Founder of a Community, I plan to share this post often.

Great post Sam! Creative and so true, and one that will make many of us smile. I am linking it to our Guidelines as well.   

debracar7
debracar7

@NoirBlancDesign @12most Interesting Commandments!!!

BruceSallan
BruceSallan

Thou Shalt pay attention to everything Sam writes!

manamica
manamica

@susanavello thanks Susan! How are you? Any big St Pat's plans? @samfiorella @pegfitzpatrick

Shes_So_Savvy
Shes_So_Savvy

Love this Caron! @CaronSue @samfiorella @lttlewys

reneedobbs
reneedobbs

#8 is the reason I do not follow some people on twitter or other social media sites. I completely lose interest when I see their tweets/posts/shares are nothing but links to their products or sales pitches. Engagement is key.

samfiorella
samfiorella

 @dbvickery I'd go far beyond "smacking the trolls" if I would have my way; however, I realize it would only fuel their ego and "little-man syndrome". So I simply ignore them.

samfiorella
samfiorella

 @NoirBlancDesign Thanks. I'm glad this post was useful to you and hope it will be of use to your community. Reach out anytime.

samfiorella
samfiorella

@BruceSallan from your lips to God's, er, my wife's ears.

susanavello
susanavello

@manamica no wish I was going to city for parade and fireworks. You?

samfiorella
samfiorella

@reneedobbs agreed. I too unfollow ppl and brands that only push advertising.

manamica
manamica

@susanavello I'm going to the silent film fest. Quite the opposite of St Pat's madness :)

Kyleejf181
Kyleejf181

@susanavello Get 4 Free tickets to 6 Flags: Call up your friends and enjoy now: @Free_Six_Flags

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