12 Most Unnecessary Reasons to Raise Your Klout Score

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12 Most recently ran a post on ways to raise Klout scores, based on the assumption that a high score is good and a low score is bad. But why should you do all that work to raise your score? Klout does not measure influence, because influence is the power to motivate action or change behavior. Klout simply measures popularity and if you need instructions for increasing your popularity, then you’re in trouble!

Here are the 12 most unnecessary reasons to raise your Klout score.

1. Because you don’t like the initial score Klout gave you

Klout gives everyone artificially low scores at first to make you toe the line and take certain actions, like giving them access to your social media accounts to increase your score.

2. To get better dates

If you date someone with a high score, beware. That person will probably spend the whole date on Twitter and Facebook, just to stay in touch with their followers.

3. So you will get asked on more dates

When a potential date asks for your score, run away before “What’s your score” becomes the new “What’s your sign?”

4. Because you want some of those neat perks

Based on some unknown formulas developed by their advertisers, you might be eligible to receive special perks like 50 personalized business cards, shipping not included! Or you could get discounts you can probably find elsewhere online.

5. To put on your resume

Unless you are applying for a job with Klout, a high score probably doesn’t help. What boss wants someone who spends all day trying to inflate their score?

6. To look like you’re popular

Have you ever played those games like “Mafia Wars” where you have to get friends in order to advance, and ended up with 700 “friends” you don’t even know? That many friends may help you in the game, but it doesn’t mean you’re popular.

7. So you can be associated with other people with high scores

Like Justin Bieber, who doesn’t even send his own Tweets, but still rates a perfect 100 because of his millions of loyal followers. Wouldn’t you rather be associated with someone like Warren Buffett who only has a lowly score of around twenty?

8. Because your day isn’t busy enough

You’re bored and want to spend your day getting retweets, leaving tips, blogging, and liking things just so you can get a higher score. But watch out, if you’re not active your score could drop.

9. To make your parents proud

While other parents are crowing about their child’s latest academic achievements or career breakthroughs, your parents can say, “That’s nice, but MY child has a score of 83.”

10. A higher score will make you feel like you matter

You already have the power within you to influence others without some website telling you how to become an influencer.

11. Because you want to be a leader

Klout inflicts the ultimate irony by telling you exactly what to do to become a leader.

12. To become more influential

If you want to become more influential, then do more influential things. Get passionate about causes and you’ll automatically attract others with similar goals. Your cause gets a boost and your score may even rise without your actually trying.

Don’t take Klout’s word for what it means to be influential. Measuring influence isn’t as simple as tracking tweets and “likes.” So save yourself from trying to figure out how to raise your Klout score because it simply doesn’t matter.

Disclaimer: Jure Klepic serves in an unpaid, advisory position to Kred as a “KredLeader.” The opinions stated in this post belong solely to him, as a contributor to 12 Most.

Featured image courtesy of striatic licensed via Creative Commons.

Photo illustration work: Paul Biedermann, re:DESIGN

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Jure Klepic

Jure takes "poking" to a new level - With wit and a rational approach, there is no topic that he will not tackle when it comes to social media and the impact on our day to day lives. Jure's combined experiences bring a common sense approach to one of the fastest society changing phenomenon seen in our lifetime. He brings these talents to projects that aid in the interpretation of how to cope and grow as the future becomes today.