678 Partners
678 Partners helps senior executives find the revenue they didn’t know they had. Amir Rafizadeh, the Network Sommelier, creates customized strategic business development for his clients much like how one pairs a wine with a great meal. Over the past two decades, Amir has developed and mastered advanced rainmaker strategies that can create incremental revenue for his clients. Parissa Behnia, the Idea Chef, helps companies whip up meals in their marketing kitchens that delight customer appetites and make them come back for more. Her irrepressible imagination and strategic mindset are the salt and pepper of her business arsenal and are tools that can be applied to many industries.
678 Partners's Posts:
12 Most Interesting Non Political Things About Iran
So, some of you may know that we’re Iranian. When you hear Iran or Iranian these days, it’s not often accompanied by good news. It’s...
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12 Most Satisfying Means of Getting Your Creative Juices Flowing Again
We’ve all been there… we know we need to come up with the smartest-fastest-wittiest-awesomest idea of all time for our clients...
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12 Most Useful Tips To Keep The Magic Alive
We were talking the other day and it occurred to us that both sets of parents have been married for a combined total of over 100 years....
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12 Most Appetizing Reasons Cooking Is Like Business
What’s cooking, 12most? People have often asked us why Parissa is known as the Idea Chef and why Amir is known as the Network...
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12most Undeniable Revenue Rules of the Road
Congratulations – you’re in business! You’ve filed the LLC/Corp/Whatever paperwork, cobbled together an operating agreement,...
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12 Most Similar Ways Dating is Like Business Development
There is a lot of talk these days about growing business and getting new (and efficient) revenue especially in light of this troubling...
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12 Most Mundane Ways Marketing Is Like Working Out
So, yeah, we know the title needs to be more “catchy” with a word other than mundane to up the clicks, readership, stickiness...
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12 Most Cool Ways Trusted Advisors Are Like Superheroes.
We’ve made a study of learning from and about Trusted Advisors over the last few years. We’ve spoken to many a client and colleague to...
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12 Most Interesting Ways Business is Like Park Assist
Parissa’s parents were kind enough to lend their SUV to us for a few days. We had quite a few things to haul hither and yon so it was a...
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12 Most Helpful Team Leadership Tips
We’ve all been there: the point in our careers where all of a sudden we’re presented with the chance to lead a team. We’ve earned it...
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