Paul Biedermann

Paul Biedermann is Creative Director/Owner of re:DESIGN and Managing Partner/Editor-in-Chief of 12 Most. re:DESIGN specializes in Strategic Design, Branding, Visual Content Marketing and Communications. Paul intersects smart, custom design with visual business strategies that reach, engage, and inspire people to action. He also founded the vibrant re:DESIGN Google+ community for those who value what good design can do for business, and serves on the Board of Directors of the Social Media Association. Paul began his career at ABC Broadcasting before moving to a design agency that created innovative campaigns for ESPN and then becoming Art Director for NFL Properties. As Creative Director for The McGraw-Hill Companies, Paul spearheaded projects for such leading brands as Standard & Poor’s, BusinessWeek, J.D. Power and Associates, Architectural Record, and McGraw-Hill Education. You can follow Paul on Twitter, "Like" re:DESIGN on Facebook, circle him on Google+, follow him on Pinterest or visit his blog.

Paul Biedermann's Posts:

12 Most Invisible Ways Good Design May Elude You

Posted by on Jul 14, 2014 in Blog, Branding & Design, Creativity & Innovation, Digital & Online, Media, Social Media & Blogging | 2 comments

Good design is present even when you might not be aware of it. This may be counterintuitive to what most people think, because design is...

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12 Most Paradoxical Reasons Why Creative Limitations Are Not Limiting

Posted by on May 7, 2014 in Blog, Branding & Design, Creativity & Innovation, Digital & Online, Media, Social Media & Blogging, Technology | 12 comments

    We all think we would enjoy being able to do as we please — especially when it comes to creativity. Imagine being able to...

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12 Most Powerful Ways Good Design Propels Business ROI

Posted by on Mar 27, 2014 in Blog, Branding & Design, Creativity & Innovation, Digital & Online, Media | 13 comments

  It is a mistake to confuse design with merely good looks and decoration. Good design is borne from the core of a business, what it...

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12 Most Inspired Online Resources for Creative Juice

Posted by on Feb 27, 2014 in Blog, Branding & Design, Creativity & Innovation, Digital & Online, Media, Social Media & Blogging, Technology | 13 comments

    Creativity is becoming increasingly important to business success today — it is what inspires innovation. In today’s...

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12 Most Freedom-Ringing Reasons Why “I Have a Dream” is Still Relevant Today

Posted by on Jan 20, 2014 in Blog, Business, Communication, Inspiration, Leadership & Management, Presenting | 15 comments

I was much too young to see Martin Luther King, Jr., but I was just the right age to see Coretta Scott King when she spoke at my...

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12 Most Insightful Reasons a Visual Strategy Will Power Your Business

Posted by on Jan 6, 2014 in Blog, Branding & Design, Creativity & Innovation, Digital & Online, Media, Social Media & Blogging | 7 comments

    Most people can appreciate how important visuals are for grabbing someone’s attention and communicating an idea clearly and...

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12 Most Community Driven Ways to Build a Successful Digital Tribe

Posted by on Jan 2, 2014 in Blog, Branding & Design, Digital & Online, Media, Social Media & Blogging, Technology | 18 comments

An engaged online community or digital tribe is the path to real business success on social media. Anyone who has been on social media for...

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12 Most Socialgasmic Days of Christmas

Posted by on Dec 23, 2013 in Blog, Creativity & Innovation, Digital & Online, Social Media & Blogging, Technology | 6 comments

    Sorry, but you knew we had to do it sooner or later…   1. On the first day of Christmas my true love gave to me: A Big...

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12 Most Eye-Catching Reasons Your Business Needs to Get Visual

Posted by on Nov 25, 2013 in Blog, Branding & Design, Creativity & Innovation, Digital & Online, Media, Social Media & Blogging, Technology | 10 comments

Communications and the way we digest information are going through nothing short of a sea change. The shift to the visual is evident...

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12 Most Don’t Be a Dumbass Rules for Email

Posted by on Sep 23, 2013 in Blog, Business, Character & Ethics, Communication, Networking, Professional & Personal Development, Relationships, Sales & Marketing, Talent & Professional Development, Technology | 122 comments

I know what you’re saying: email has been around since the beginning of time so what’s to know? Well, yeah it has. So then…...

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