Sam Fiorella

Sam Fiorella is a globetrotting interactive marketing strategist who has earned his stripes over the past 20 years in senior management roles with corporate sales &marketing teams as well as consulting for more than 30 marketing agencies. Sam’s experience with over 1600 Interactive projects during the past 15 years spans the government, finance & insurance, manufacturing, national retail and travel/tourism sectors. Currently, Sam is the Chief Strategy Sensei at Sensei Marketing, where he is charged with strategic campaign guidance and marketing technology development that power the Sensei Customer Lifecycle Methodology. Sam is a respected blogger and popular keynote speaker on marketing, branding and social media communications having presented at more than 200 conferences in the past 2 years. Follow Sam on Twitter or Connect with him on LinkedIn.

Sam Fiorella's Posts:

12 Most Captivating Twitter Avatars

Posted by on Jul 15, 2011 in Blog, Media, Social Media & Blogging | 19 comments

I’ve become fascinated with how people communicate through social platforms like Twitter and in particular how they choose to represent...

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12 Most Frustrating Queues I Have to Endure

Posted by on Jul 7, 2011 in Blog, Lifestyle | 21 comments

I’ve made it a mission in life to avoid queues (or line-ups as they say in the US). I re-arrange business meetings to avoid traffic. I...

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12 Most Important Social Media Prerequisites for Business

Posted by on Jun 28, 2011 in Blog, Business, Social Media & Blogging | 14 comments

The majority of queries I received from business executives at last week’s MarketingProfs B2B conference in Boston is “how do I start a...

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12 Most Annoying Airline Passenger Personalities

Posted by on Jun 22, 2011 in Blog, Lifestyle, Travel & Photography | 74 comments

I have the greatest clients in the world. The only problem is that they are literally around the world, which means I have had to travel...

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12 Most Helpful Tips for Conversing in a Twitter Chat

Posted by on Jun 14, 2011 in Blog, Media, Social Media & Blogging | 19 comments

“As if Twitter wasn’t chaotic enough, now we have Twitter Chats?!” This is a statement I heard recently from a colleague during a...

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12 Most Useful Tips to Get the Sale in Social Media

Posted by on Jun 9, 2011 in Blog, Business, Media, Sales & Marketing, Social Media & Blogging | 11 comments

Social Media is a powerful platform whose driving force is community building. By most definitions, community building is counter-intuitive...

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12 Most Ridiculous Job Titles in Social Media

Posted by on Jun 6, 2011 in Blog, Business, Digital & Online, Media, Social Media & Blogging, Technology | 129 comments

Let’s first frame this post with the question: Why do businesses assign job titles to individuals? The purpose of titles is to provide a...

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12 Most Effective Tips to Connect with your Customers in 2.7 seconds

Posted by on Jun 2, 2011 in Blog, Business, Media, Social Media & Blogging | 6 comments

Television, Newspapers, E-mail, Tablets, Smart Phones, Web (Facebook, News Sites, Hulu, etc), Outdoor Media: the average American sees over...

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