12 Most Useless Business Names
Unfortunately, many companies launch without giving a lot of thought to their name. What might seem like a good idea around a kitchen table...
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12 Most Important Ways to Build Brand Advocates
Successful social media marketing is all about relationships, with the highest ROR (Return on Relationship) coming from relationships with...
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12 Most Mundane Ways Marketing Is Like Working Out
So, yeah, we know the title needs to be more “catchy” with a word other than mundane to up the clicks, readership, stickiness...
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12 Most Common Mistakes of Small Business
Many of us face challenging economic times with uncertain tax and new mandates that causes business planning challenges. It’s been my...
Read More12 Most Impactful Ways You Can Give Little Extras To Enhance Customer Experience
A dozen ways to go the ‘extra mile’ Roger Staubach once said, “There are no traffic jams on the extra mile.”. Are...
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12 Most Clever Guerrilla Marketing Campaigns
Although social media marketing is a large part of the campaigns I run for my clients, I’m growing weary of the fixation on this channel....
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12 Most Valid Reasons You Should Disqualify a Prospective Client
You need to improve your sales. You need new clients. You found someone who is receptive to your message and willing to meet with you. You...
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12 Most Cool Ways Trusted Advisors Are Like Superheroes.
We’ve made a study of learning from and about Trusted Advisors over the last few years. We’ve spoken to many a client and colleague to...
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12 Most Annoying Behaviors of Sales People
Sales people are notorious for being annoying. The telemarketer who interrupts your dinner. The used car salesman that chases you around...
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12 Most Magical Words for Exponentially Growing your Marketing Power
There is only one way to grow your sales exponentially. It’s a concept we can all agree on, but most don’t know the secret sauce for...
Read MoreLet’s be social!
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